Wednesday, July 18, 2012

Research Analysis & Criticiality

Based on the research that I conducted at this point, I have
analyzed the information that I have got so far on my research

Points:

- The fashion/clothes they are wearing will depend on the weather.

- People are mostly wearing casual

- Most outfits they are wearing have dark color

- People will wear something different on certain events

- Not many people wear the same color choices of their overall outfits


Based on the observation of the fashion show that I witnessed:

- The event showcased some weird and unique fashion style

- None of the fashion shown are normal-looking.

- Unique fashion can only be seen on unique event, such as fashion show

Here are the break down of the response that I got from the interview.


“People will wear fancy clothes when they attend any special events”

“Wearing a nice, good-looking fashion is not only because of its popular, but also to show that we can afford to wear them.”

“Fashion is more on visuals, rather than telling them in words, or describe it”

“We actually love our traditional costumes, just not really a good idea to wear them in the public area.”

“Our fashion lifestyle is mostly influenced by the international media than in the local. The best example is the current trend K-Pop from Korea”








There are some other things that I want to get based on the current results research that I conducted, which are mostly did not reach to my expectation.

- To find a group of people wearing the same, trending fashion style

- To find any ethnic people that can talk about the cultural fashion

Research Progress - Results

Here are some of the results of the research that I conducted at this point:

Videos:

*Videos will be uploaded

- Taken at KLCC area, where PC Fair event took place.

 *Videos will be uploaded

- Taken at MODA fashion show in Pavilion


Sketches

Some few sketches that I did based on my observation of the people in certain places and location

Reasearch Progress - Methodology

Before I conducted a reasearch, I made some plan like choosing location and techniques, and
also targeted people.

Location
- KLCC
- Bukit Bintang Area
- Pavilion
- Lowyat Plaza
- Times Square

Target audiences
- Woman/Teenagers

Special Events
- PC Fair, KLCC

- MODA Fashion Show: Pavilion, KL


My research methodologies consist of:

- Observation using a medium

By using digital recorder equipment, such as camera, I do the record of the activity
of people as a part of my observation. Recording the activity of people is easier for me
to review all kinds of activities of people.

- Sketches

I also doing the sketches when observing the activity of the people in the certain locations/places.
Sketching is a good way for me to draw what kind of fashion they are wearing. This will also helps me to practice more sketching out the idea for the final idea in more artistic way.

While sketching, I provided some points of the fashion/clothes the people are wearing, like type of clothes, colors and so on.

- Interview

Once I got the information from the observation, my next step is to conduct the interview for the public to understand more about the fashion trends. I did not really provide specific question for the interview and the questions will be given randomly based on the response of the the public, so that I can get further information based on their knowledge about the fashion trend. Here are some generals questions that I asked for the public:

-What type of clothes that people like to wear?
- What is the reason you wear specific clothes?
-Do people wear certain clothes actually been affected by something or they just simply wear them?
-If their clothing affected by something, is it mostly because of:
 * Media/People Influences?
        * Weather?
        * Events?
        * Personal preferences?
        * Customs Practices?
- Do fashion determine the status of the person (like rich people will wear nice clothing design than normal people do)?

The location to conduct the interview is still remain the same, but in different time and date.
My target people for the interview is mostly focus on teenagers, since they most likely know anything about trend issue and fashion lifestyle.

Precedence Studies

Living Fashion: Women's Daily Wear 1750-1950 


A fashion event that showcases a women's fashion around 1750-1950 in Jacoba de Jonge Collection boutique.

Link:
http://www.fashioninstallation.com/2012/07/living-fashion-womens-daily-wear-1750.html

Limited / Unlimited July 2012 

 

A fashion event with a collaboration with the Houses of Fendi and Valentino and also with another fashion designer in Rome.

Link: 
http://www.fashioninstallation.com/2012/07/limited-unlimited-july-2012.html
http://www.altaroma.it/limited-unlimited/?lang=en

 

Humanity in Fashion Award


A fashion installation by Hessnatur that featured a different form of fashion style.

Link:
http://www.humanity-in-fashion-award.com/